Baraza

Yesterday I had the pleasure of speaking in a panel at PopTech about Conservation 2.0 – the New edge of Conservation.

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I spoke about WildlifeDirect and I showed our video on Youtube which we produced in partnership with National Geographic and told Antony Kasanga’s story about the Lion Guardians. Antony’s story has really captured the attention and imagination of Americans  Here’s a story that reveals the value the interconnectedness of everyone through the internet .

After my talk someone asked me what it was like being a woman working with people in the remote and dangerous parts of Africa.

The beauty of WildlifeDirect is that all our projects are local. Anthony is a Masai and the reason why his work is so effective is because he is working with his own community. WildlifeDirect not only identifies good, ..or should I say Great projects, that are having important impacts on the ground. But we are also enlisting and nurturing a community of future African leaders.

The people who support the Lion guardians  must be hugely proud about what they have enabled to happen. Everyone is talking about the lions that the Lion Guardians have saved.

It was one person who commented on Antony’s blog and left told him about the scholarship in Oxford. Today that person must have a huge smile on his face. He has completely changed Anthony’s life and given him a tiny peace of information that I believe will enable Antony to reach his potential.

So Chris Santon this blog post is a Shout Out to you -you may not realize the significance of the gift you gave to Antony. It may be some years before you realize just how important that simple act was. Asante Sana Chris! From all of us.

The gift goes the other way to – I’m sure that Chris’s life will never be the same. He has achieved something that most of us only dream of. The gift of being able to really help someone.

Here’s Antony at Oxford giving a presentation in front of the University Vice Chancellor. Antony we are so proud of you!

I think I saw a few teary eyes in the audience when I showed the photo of Antony in Oxford against the original photo of him at work in Mbirikani.

Mine certainly were!

I’m so proud that we can tell Antony’s story because I know it inspires many Africans and will continue to inspire generations to come.At the social event later several people came up to me asking how they could help. That’s what I love about PopTech, it’s the first time I’ve been at  a meeting where everyone is here for one reason only, to find out how they can help.

I want to thank all the Lion Guardians for everything they have done and for letting WildlifeDirect be a part of their amazing story. I have always had a passion for wildlife. I believe that everyone cares about nature and wants to do something.

WildlifeDirect is the only conservation organization that makes it possible for individuals everywhere to participate directly in conservation – by linking donors directly to people on the ground and making it personal.

As Sheryl says

“I enjoy donating my time and money to WLD wildlife protectors because
they’re doing important field work that I can’t do.”

By selecting genuine high impact projects on the ground we know that we can save wild animals. With very little cash the Lion guardians have saved tens of lions – that’ s HUGE – there are only 2000 lions left in Kenya and each is valued at between 500,ooo and 1 million dollars. That return on investment should excite any business person.

I already met some great people here at PopTech and I’m so excited about developing new relationships. It has been a tough year for us but we have passion and belief, and a model that works.

Participate PopTech visit the website Poptech.org and read their blog here  and join us live on webstreaming from 9 am today when the mystery box will be opened. Tell all your friends.

The PopTech Fellows  program is sadly over – it was amazing! Now we are in for a rollercoaster with  the Pop!Tech Conference. It brings together World changing people, projects and ideas. The conference officially starts today and I’m on the line up today! I’m so thrilled to have been invited to be part of our special Wednesday session “Conservation 2.0.”  I’ll be talking about using social networking to bring out the inner conservationist in all of us save wild animals. I’ll do it by telling some stories about extraordinary bloggers on WildlifeDirect like Antony Kasanga of Lion guardians’

If you are at PopTech please consider coming to this super session

The New Edge of Conservation with Katy Payne, Healy Hamilton, and Paula Kahumbu
New tools are improving ecological conservation efforts like never before. Hear from three leading practitioners as they describe how advanced technologies are helping us amplify, protect, and support efforts to preserve biodiversity around the world. Guest presenters toiling on the front-line of conservation work will share insights, stories about elephants and whales and seahorses, and lessons learned on everything from incorporating emerging technologies to communicating the principles of conservation to children.

Here’s a sneak peak about the speakers

Cheryl Heller

Cheryl is a writer, designer and communication strategist who helps clients integrate socially responsible behavior into sustainable brand communication and promotional programs. Her firm, Heller Communication Design, has developed a process through which corporations can play a leading role in alleviating the social and environmental issues facing the world, through programs that are both easy and profitable for them.

Cheryl has written articles for Communication Arts, ID Magazine, Graphis Magazine and The Design Management Journal. She wrote a book for the AIGA on the best process for preserving innovation within corporations. Recently she wrote the lead story on creative strategy for Adobe’s online magazine, Proxy.

She has been profiled in articles in the New York Times, Boston Globe, Graphis magazine, Communication Arts, ID magazine, How magazine, Print and PDN.

Dr. Healy Hamilton

Dr. Healy Hamilton is a biodiversity scientist at the California Academy of Sciences, and adjunct professor in the Department of Geography at San Francisco State University. She is the founding director of the Center for Biodiversity Research (CBR), a program that integrates biological and geospatial data for biodiversity research, conservation and education. Dr. Hamilton and the staff at CBR conduct research into species response to climate change and make it available for large landscape conservation planning.

Katy Payne

If anyone can artfully explain how a herd of elephants is like a Quaker meeting, it is animal communication researcher Katy Payne. Payne has been studying the sounds and languages of African elephants and humpback whales—two of the world’s largest animals—for decades, but she’s also been listening to their silences. Her discoveries have led her to fascinating meditations on stillness, cognition, and how acoustic phenomena shape relationships and communities. In 1999 she founded the Elephant Listening Project to help ensure her subjects’ future. Through sound and video clips, her research team aims to monitor elephants’ welfare and movements, as well as track the effectiveness of conservation efforts. Payne is currently affiliated with the Bioacoustics Research Program at Cornell University’s Laboratory of Ornithology.

Paula Kahumbu (Yes, that’s me!)

Paula is an ecologist and a passionate tree hugger. She spent many years studying monkeys and elephants in Kenya and worked for the Kenya Wildlife Service on wildlife policy, trade and park management issues and later managed a quarry restoration company. She is passionate about Africa and conservation, saving wild species and wild places – all for a purely selfish reason, so that she can enjoy them. Her life goal is to revert the people of the world to loving nature, starting with Joshua her son.

Peter Durant will be drawing the entire conference as it happens to capture the stories in pictures. He’s amazing!

Dear Friends

I just wanted to let you know that I am at PopTech  and it is amazing. I wish my entire team from Nairobi and all our WildlifeDirect bloggers could be here with me!

In the PopTech Fellows program I will be talking about WildlifeDirect and working with a team of professional marketers, strategists, communicators and planners to learn more about what we can do to take WildlifeDirect to the next level.

We are all at Point Lookout Resort and Recreation Center  near Camden and they days are filled with exercises and meetings. It is going to be very intense and I am really looking forward to the results!

Andrew Zolli is an expert in global foresight and innovation, studying the complex trends at the intersection of technology, sustainability and global society that are shaping our future

Andrew Zolli runs PopTech and he told us that we had each one of us 16 fellows had been selected from hundreds of applicants and that his team had investigated each and every one of us to determine if we would be the perfect team. I wasn’t alone in feeling deeply honored that they had selected me. The other poptech fellows are doing earth shattering social innovations in energy and ecological solutions, education, medicine and design. It’s overwhelming. The PopTech team are fantastic – we already have a few nicknames like “Mushroom man” and I’m being called “Kenya”. You can meet all the other PopTech Fellows here

We were blessed with a spectacular sunset after our first day at the PopTech fellows. Wow!

I will continue blogging and tweeting about Poptech here and on Twitter at @paulakahumbu. You can follow other Poptech tweeters by searching #poptech and following @poptech

You can also read Erik Hershmans blog here

Before I sign off I want to thank Ollie Wilder (great name) and his parents and family who have taken me under their wing in Camden over the last week. I especially want to say “Thank you” to Trink and Kent for adopting me into your amazing family.

Nairobi, 11 September 2009 – On Wednessday, 9 September 2009, Dr Paula Kahumbu, the WildlifeDirect Executive Director was named one of the 16 fellows of the prestigious PopTech Social Innovation Fellows program of 2009 for her work at WildlifeDirect. In a press release dated September 9, PopTech, ‘a renowned Ideas Summit and innovation Network dedicated to accelerating the positive impact of world-changing people, projects and ideas’, announced that Dr Kahumbu was among the Class of 2009 of the Social Innovation Fellows.

Dr Paula Kahumbu will be taking the WildlifeDirect idea and experience to PopTech to share with the other fellows. The WildlifeDirect idea was developed by Dr Richard Leakey and associates to bring together conservationists working in remote and often dangerous places – mostly in Africa but also in Asia and South America – and supporters of conservation through blogs.

The model enables individual donors throughout the world to communicate directly with the people they are funding. The overall goal of WildlifeDirect is to build a strong online movement capable of responding to emergencies and reverse the catastrophic loss of habitats and wild species. WildlifeDirect pioneered the model of fundraising for wildlife through blogs.

Millions of people read the blogs and tens of thousands have made donations. Almost a million dollars have been raised for conservation emergencies such as saving gorillas in war-torn Virunga in the Democratic Republic of Congo, rescuing the Masai Mara during Kenya’s post-election violence and resultant collapse of tourism at the beginning of 2008, saving lions and many other endangered species. More than 100 different conservation projects in 27 countries tell their daily stories on the WildlifeDirect platform. WildlifeDirect is simply the largest wildlife blogging platform in the world.

Dr Kahumbu and the rest of the 16 fellows, described in the release as ‘a corps of visionary change agents incubating high-impact approaches to some of the world’s most pressing social, economic and environmental challenges, have been invited to a five-day intensive ‘boot camp’ before participating in the PopTech 2009: America Re-imagined in October 21-24, 2009 at Camden, Maine, USA where they will present their ideas on stage to more than 700 conference attendees and thousands who will participate via live stream. This according to the PopTech faculty, will begin their entry into PopTech’s rich network of mentors, influencers, contributors and resources.

Each year, PopTech selects 10-20 high potential change agents from around the world who are working on highly disruptive innovations in areas like health care, energy, development, climate, education, and civic engagement, among many others. Fellows work in both the for-profit and not-for-profit worlds, have a minimum of 3-5 years experience, and are working in organizations that are well positioned for sustainable growth.

The 2009 fellows program – which is the second since inception – attracted more than 200 applicants from more than 30 countries. Of the 16 selected, only three are from Africa, two of whom are Kenyan. Although a number of these fellows deal with climate change and clean energy, only Dr Kahumbu has been selected for her work in using the internet to raise awareness and funds for wildlife conservation – especially in Africa. The 16 fellows represent organizations based in or running projects in USA, UK, South Africa, Saudi Arabia and Kenya.

Dr Paula Kahumbu is available and ready to do interviews with all reporters. You can call her on +254 (0)20 386 51 20 in the office (Nairobi, GMT +3) or on her mobile phone +254 0722 685 106